How important is Ease of Use for a Creator?

As a creator, one often comes across the term 'Ease of Use' when deciding which platform to build their content in. It goes without saying that ease of use is a basic concept that describes how easily users can utilize a product. Usability comprises all user experience elements relating to the ease with which users can learn, discover features, and do more with a product.

But does good usability alone guarantee the success of a creative platform?

If you create an easy-to-use interface, you can partly tap into the emotional design and fall in love with the brand and the service represented. However, ease of use frequently comes at odds with functionality. For example, a DSLR camera gives users immense control. The challenge, however, is for users to have some photographic expertise, unlike the point-and-shoot smartphone cameras. 

This is exactly where designers often face roadblocks when it comes to answering the following questions:

  1. Can users interact with the interface easily enough to complete their goals effortlessly?

  2. How can we minimize the complexity of what users must do?

While building stck.me, we have ensured maximum ease and minimum complexity since day one and it all starts from the point of creating an account on the platform.

All you require is three basic details, namely, 

  1. A username of your choice

  2. Email address/ Mobile number (whichever you choose)

  3. Creating a Password (to secure your content)

We have also kept the option of signing up via your Facebook or Google account apart from the aforementioned way!

Once you enter a creative platform, you are often blinded by too much jargon that often confuses your simple-to-do tasks.

We at stck.me keep our focus to one and only point: You focus on creating, we will take care of the rest.

Before building a creative platform, it's important to consider a creator's goals:

Owning your Identity

What is it that content creators want to achieve immediately? For stck.me , it would be to create a beautiful identity by ensuring that the content runs seamlessly and reaches a larger audience.

All you need to do on stck.me to create a post is click on New Post on the top-right corner of your page and start writing, post videos, podcasts, illustrations, photography, e-books, digital goods, and more.

Building a Niche Audience

What results do they expect to see after using your platform? For stck.me, it would be the ease with which a creator can gain more followers in a shorter period of time and build a niche audience at the same time.

Stck.me promises you that!

You get to choose three options for every post that you create on this platform: free to read, only for followers, or a paid post. You can charge your followers as low as Rs. 10 in India and the US $1 or €1 elsewhere and reach a global audience.

We recommend a combination of free and paid posts so that your followers can become familiar with your work and you can build a large audience. You can always change the visibility of a post before publishing it.

We also have the very loved Whatsapp Newsletter feature where stck.me empowers you to sell your content, and accept contributions on WhatsApp, with zero upfront costs.

Ease of Monetization

What would they be doing to achieve their goals without using your product? Normally a creator post publishing their content looks to monetize the same. When it comes to contributions, they would have to incorporate the Buy me a Coffee button and when it comes to paying for posts, they would require to charge in the currency that the platform allows.

All major creator platforms like Patreon, SubStack, Luma, etc require creators to build a subscription or membership base. That works well for a very small number of established creators in the Western world but leaves out millions of creators who don’t want to go down that path.

Here, stck.me solves these challenges and makes collecting money from your fans easy and fast. Anywhere in the world. Our focus is to make stck.me available to an audience beyond the technology-savvy early adopters. We are rolling out useful elements based on the feedback of our community (e.g., NFT embeds) while keeping the platform super simple to use.

Over the last few weeks, we have made some big updates - improving how users can showcase their creative content ranging from multi-media posts to books to even audio stories. This release is the next big step - you can now quickly add ‘digital goods’ - ebooks, photographs, audio, or video, in multiple file formats. All of them work with our one-click distribution to WhatsApp, email, and social media.

So creators around the world, what are you waiting for? Start creating, and earning from your fans, followers, and friends - stck.me's got you covered.

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